An insight provided by Aaron Crewe (Managing Director of SEO 24/7) into search engine optimisation and recent Google changes affecting many businesses. With new Google updates being released daily, it is becoming increasingly difficult for any size of business, particularly SME’s to keep up with the ever changing requirements, rules and regulations being imposed. A [...]

It’s no secret that Social Media is one of the easiest and cheapest ways for a business to engage directly with their stakeholders. We all know that social media today comes in many forms, be it Facebook, Twitter, Google+, LinkedIn, YouTube, Pinterest or the next one that is waiting around the corner. The fact is [...]

Now that smartphone sales have overtaken PC sales, the web comes in all different shapes and sizes. A responsive web site is one that has been designed, coded and delivered to work smoothly and seamlessly across all devices. So whether your customer is on the office PC, using a laptop at a conference, on the [...]

The benefits of a ranking on the first page of Google in any commercial or industrial sector are almost unquantifiable. Researchers on the web have little patience; they are usually on a mission to track something or someone down, and have scant regard for anything which isn’t on page one of SEO. If your business [...]

Simple. Go bespoke. A bespoke ecommerce solution will fit in with your business needs. If you are hoping to grow your business then a bespoke ecommerce site is the route to head down. All businesses are created equally and therefore have different ways of selling their services and products. A ‘one size fits all’ ethos [...]

The way your business is perceived on the web has changed. Your customers are viewing your  online presence via their smartphones, tablets as well as their laptops. After all your computer doesn’t just sit at your desk anymore.  In this digital age your company must communicate it’s brand effectively where ever it is seen to [...]

Google has changed so much in the last year that many of their products are almost unrecognisable. Take Google Shopping for instance, not only has Google gone back on their word to keep it a free service, the interface has also changed dramatically with the new product listing ads that were debuted recently. Now, the [...]

Whether you’ve just launched your company or want to replace your existing site, getting a new website up and running can be daunting. If you’ve no background in web design (which the average business person doesn’t!) then it can be hard to understand the different steps in the process. Read on for our checklist of [...]

If there is no right hand column, almost half of people (45.5%) can’t tell the difference between organic and paid search results. (SEO Book 2013) So what does this mean for your business?  Click Vision Media have made understanding PPC and Search Engine Marketing our business for a collective two decades. Quite something in such [...]

Exhibiting at trade shows is a great way to meet current and prospective clients, but there is little to be gained from doing it badly, your stand must stand out and you need to give people who would otherwise walk past a reason to stop and talk to you. So here are my top tips [...]